Can Barnes and Noble NOOKstudy Save College Students?

by Ben Lee

nookstudy 300x187 Can Barnes and Noble NOOKstudy Save College Students?

Your college education in a convenient package

The word over at Crunchgear is that Barnes & Noble are attempting to make a splash in the educational market in a big way.

They have created a new software called NOOKstudy which they hope will become the ultimate information organization tool for all college students.

Here’s what we currently know about “NOOKstudy” (I can’t get over the naming)…

It will be a free piece of software available for PC and Mac.

It will allow you to download and organize eTextbooks, and keep your notes, syllabuses, and class materials all in one convenient application. Plus, you will be able to look at multiple different content all at the same time. And while viewing the content, you will be able to make annotations, highlight text, and tag items, which can all be saved for searching through later on.

BN has stated that this product is a result of working together with students and professors in several schools around the country. They’re weren’t looking to just create any old software, but a real tool that students can really use and benefit from.

Obviously, the NOOKstudy will be integrated heavily with their eBookstore, which they are claiming offers over 1 million ebooks and eTextbooks. Books are expected to be discounted from their notoriously expensive paper-counterparts (and why the hell not, right?)

So when can we expect the NOOKstudy? It’s set to arrive sometime around fall 2010, just in time for the new semester.

Right off the bat, I can see certain advantages with having such a system.

The first would be no more sore back and shoulders from dragging around ridiculously heavy hardcover textbooks. I mean, have you seen the size and weight of textbooks recently? For the love of…

Another would be significantly lower prices for digital textbooks versus hardcover textbooks. We all know how ridiculously expensive textbooks have become over the last few years so this may be a great alternative to traditional textbooks. And if the system proves popular, may encourage more publishers to offer digital versions of textbooks. No word yet on exactly how much eTextbooks would go for but they did state that students should expect “up to 40% savings off new textbooks.” Personally, I’d like to see closer to 65% savings, but 40% isn’t bad.

I do have my doubts about how much technology can really help students learn more effectively. I’ve been a student myself. Still am one. And I know that the key to learning anything, is not having fancier tools. It’s having the discipline to actually open the book and apply it. You cannot fix that with better software.

Some of our nations brightest minds started with nothing but a pencil, some paper, and a few key books, thoroughly digested. Who knows… These new tools could actually end up distracting us more than helping. It’s not clear. Sometimes it’s better to keep things simple and have just the basics. More options could prove to be distracting.

Consider the drop in productivity we’ve experienced with the invention of things like cell phones, email, youtube, and instant messaging. They can be useful, but not if we use them all at the same time and don’t know where to draw the line. Recent studies have even shown that multitasking is actually hurting our focus more than smoking marujuana. So, as with anything that claims to revolutionize the way we do something that’s been done since forever… I’ll remain a bit skeptical for now.

Let’s see when it comes out.

What about you guys? Tell me what you think below.

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  • Bob

    I am afraid this won't do much for textbook prices. The cost of production of paper books is probably much less than the cover price. The only way to reduce the book costs is to give some incentive for the teachers to use ebooks. The bricks and mortar book publishers will fight this tooth and nail and will figure out ways to pay off teachers who play along with them.

    Another issue is with technical books with equations, high resolution figures, etc. E-ink readers do not do well with these. Their screens are too small. That is the reason I bought an Ipad, which works great with books and technical articles in pdfs.

  • NickC1188

    From a price standpoint, people said the same things about bestsellers, but those are now priced as low as $9.99-12.99 in eBook format.

    As for whether college students will adopt, time will tell. I for one intended to scan my textbooks into PDFs if I couldn't buy them outright through the eBookStore. This just makes it even easier. And yes, speaking on behalf of college students because I am one, FIFTY POUND BACKPACKS ARE A BIG ENOUGH REASON BY THEMSELVES to go digital. The convenience is purely practical.

    @Ben – I tend to think you're just another Mac fanboi. After reading your spam on CNN telling people to come to your blog, I finally did and you talk more about your amazement at iPad than about the fact that it's a 'tweener device that isn't as functional as a laptop – it's a glorified netbook with a touch screen. I'll stick with my MacBook Pro: it has USB ports, a FireWire 800 port, 250GB of hard drive space, and OS X (not iOS, the real thing).

    The real money will go to the first people to get color e-Ink, particularly if they can make it a touch screen. Then customers would get the best of all worlds (better battery life and color reading experience, easier interface than Kindle 2 and Nook).

  • Ereaderben

    Thanks for leaving the kind words on my blog nick. You're a true gentleman. ; )

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